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Bosh's reach into Miami's Spanish-speaking community and Univision significant for Heat

Chris Bosh has been studiously learning Spanish for several years and it appears all those private lessons have paid off. Bosh went on Univision Thursday morning and showed off his bi-lingual skills during a sit-down interview. Bosh conversed in Spanish about his trips this summer, his family and the reason why he's learning Spanish.

Cool, right? I mean, Bosh's self confidence is unflappable. As one follower on Twitter pointed out to me, for Bosh to "put himself out there" like this, it shows a lot of bravery. Beyond that, of course, it shows just how intelligent Bosh really is. And I'm not talking about his ability to learn a new language.

From a business perspective, Bosh's reach into Miami's Spanish-speaking community is hugely significant not only for himself but for the Heat. The Heat could not buy the type of credibility and respect Bosh is making with a segment of Miami's population that has always been hard to reach. Bosh's goodwill isn't going to land the Heat an enormous television contract with Univision, but it's not going to hurt that goal either. Think about that the next time a national news outlet throws out the idea of the Heat trading or getting rid of Bosh.

Comments

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Good for Bosh marketing himself but that's a completely moot point about the trade noise, I doubt you'll see a single article this season about trading anyone from the Heat. Everyone knows this is their last hurrah until they re-up or blow it up.

I like it Bosh.. I see classic Bosh coming back around.. that jokster that was in Toronoto, with his goofy commercials and now hes trying more to "interact" if-you-will with Heat fans to let them know HEY! its still a big three! I like Bosh.. I did throw around some trade sugguestions earlier regarding Bosh, but all in all I hope Bosh does stay with this team.. Class act guy.. Everybody and they momma make fun of Bosh but he's still remains that quiet guy lefty who can shoot that rock!!! I expect to see Bosh play even Bigger next year!

ONE MORE THING, UGH I CANT LET THIS GO... BUT when did DURANT become the 2nd best player in the league anyway!?!?! I still think Melo is better than him and I am NO WHERE near a melo fan.. Durant can score.. thats it!! his handles could use some more refining (but thats expected with his lanky frame and height), his defense could definately use some more work, especially being a borderline 7'0-er, and he is no Lebron when it comes to passing, so really I dont see it!!

Maybe Im wrong, can someone tell me why Durant is number 2 in this league??

...BUT when did DURANT become the 2nd best player in the league anyway!?!?!..." My thoughts exactly!! When & How that trash-talking punk got placed as 2nd best?
Would somebody please tell me? Like I said before, back in 2011 when the media was busy trashing Lebron and the Heat, they however, also needed a new pretend-pretty-boy to praise on, so, there you have it!!

WS/48, the most reliable metric there is to measure all-court non-center contributions to winning over the last x 5 seasons, says: Durant isn't 2nd best. Durant is even 3rd. Melo isn't in the discussion. While Harden has a lot of ground to cover before he ever cracks top-3.

[ http://bit.ly/1bbcgm4 ]

1. James
2. Paul
3. Wade
4. Durant
5. Ginobili
6. Harden
7. Nowitzki

Also, to make it more apples-to-apples, Wade -- at 23, Harden's age last yr -- logged *playoff* PERs & WS/48s of 24.3/.180. Harden, at 23, as HOU's "franchise" player? 20.8/.100.

"Durant [isn't] even 3rd. Melo isn't [close to inclusion] in the discussion."

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